Mary Kay Business Biography

As part of the company founder’s rebranding, our team was entrusted with redesigning Mary Kay’s iconic business book, a widely studied resource in universities and among business students globally. The new design needed to honor the timelessness of her business principles while maintaining a balance of elegance, strength, and brand consistency. Additionally, it was essential for the refreshed design to stand out boldly among competing titles on bookshelves while staying true to the company’s visual brand.